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The following article was written by psychologist, psychotherapist, and mentor for musicians Nathalie Mong as a guest contribution. With her project “True Colors”, she offers psychologically grounded artist development – specifically for artists who want to work on their artist identity and mindset topics such as routines, perfectionism, self-worth, or dealing with setbacks. Under the […]
Our Artist of the Month for August is a true discovery. Wa22ermann isn’t just another newcomer. She’s one of those artists who never had to try to sound real – she simply always was. Born in Pakistan and raised in Berlin-Kreuzberg, she describes the move as a cultural shock. In a time when many artists […]
You have a track. You have an idea. But no editing software? No problem – CapCut is here to save you. The app is not only the favourite toy of TikTok creators, but is also a real all-round tool for musicians and artists who want to make videos quickly, simply and free of charge (!). […]
“Imagine Togetherness!” – perhaps a motto that sounds like a pop song from better times, but it will be a reality this year on Spielbudenplatz. The Reeperbahn Festival welcomes you: not just to celebrate, network, marvel and discover music, but also to think, speak and create together. This year’s conference is more than a sidekick […]
Empowerment, visibility and a great deal of music power: on 17.09.2025, recordJet’s FLINTA* Music Force Showcase is celebrating its second edition, right in the middle of the Reeperbahn Festival at the Schmidtchen Theatre on Spielbudenplatz. In order to create even more transparency and visibility for FLINTA* artists, we have teamed up with Music Women* Germany, […]
What once sounded like science fiction has long since become a reality: artificial intelligence has become an established part of the music production process. Whether in mixing, mastering or even composing, AI tools are now standard for many artists and producers. But how good is the technology really? And where are the opportunities and limits? […]
Our AotM in the month of July is 6euroneunzig, a rap duo made of Kat and Nina from Berlin. The two women and rappers are both in their mid-20s and met each other at a rather special place – namely the renowned “Konrad Wolf” acting school in Potsdam – and ended up in the third […]
Even in 2025, Instagram remains one of the most important platforms for artists. It is used for building up a fanbase, communicating with followers directly or for marketing music, merchandise and concerts. In this article, we will give you an overview of the most important strategies, features and tools to take your Instagram game to […]
Our Artist of the Month for June is a legend: Audio88, real name Florian Kerntopf, is a fixture in German hip hop. Born on 13 January 1983 in Leverkusen, he spent most of his youth in Cottbus before moving to Berlin. There he developed his unique style, which is characterised by sarcastic lyrics and unconventional […]
Landing a viral hit on TikTok is no coincidence – it is a mixture of creativity, strategy and timing. If you want to get started as an artist or creator, these proven tips will help you achieve more visibility, reach and engagement. Let’s go! Use current trends To go viral on TikTok, it is crucial […]
Our Artist of the Month for May is a truly special artist. Some musicians don’t just create songs – they build entire worlds you can lose yourself in, and Anna Yuna is definitely one of them. Her songs resonate with quiet melancholy and gentle rebellion, somewhere between the blurred lights of a Berlin summer night […]
In 2015, the successful merchandise agency 30 Grad Merchandise was founded in Dresden, Germany, where it is still based today. Who would have thought it would become such a success story? That’s why we are especially happy to have been partnering with 30 Grad Merchandise since October 2019 to offer artists a professional and straightforward […]
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